JobReference faced significant challenges with their existing website, including poor user experience and low conversion rates, resulting in declining sales.
Recognizing the urgency to revamp their online presence, JobReference approached us for a website redesign aimed at enhancing engagement and improving visitor conversions.
The website suffered from complex navigation, lack of intuitive design elements, and outdated functionalities, which led to a poor product discovery and checkout experience.
Through a focus on enhancing user experience, trust signals, responsiveness, and optimizing the checkout flow, we successfully helped JobReference achieve an impressive conversion rate improvement of nearly 2X.
The key shift was the digital productization of JRs services, ultimately making the purchasing process significantly easier.
We are a Detroit-based boutique web development agency that loves helping brands build impactful web experiences.